A lot of people think that marketing is all about the long-term. If you need short-term results, you should speak to sales. But while it’s true that marketing often works towards long-term goals, it can drive short-term growth.
Marketing Matters #13 - Case study: How ICA are helping businesses overcome the challenges of remote working
Pamela Blanchard from Communications Advisors ICA, discusses how they are helping companies overcome the technology challenges of working remotely.
Most of us have probably had one or two sleepless nights during this crisis, especially business owners. Sometimes the best way to put your mind at rest is to take a moment to address all of the questions that are buzzing around it.
Director of SmartEye Productions Dan Shirley explains why video is more important than ever — and how companies can get it right.
As the coronavirus crisis continues to dominate headlines, companies are increasingly reassessing their marketing budgets.