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Marketing Matters

Marketing Matters #12 - Importance of Video

 

Director of SmartEye Productions Dan Shirley explains why video is more important than ever — and how companies can get it right.


Why video content is key and how companies can get it right.

In this current climate, video has taken centre stage. Businesses are creating video content to not only stay productive but to also keep their marketing and sales efforts moving. Director of SmartEye Productions Dan Shirley explains how accessible video content creation now is — and shares some top tips on how companies can get it right.

Marketing Matters - Video SA


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  • What to cut and what to invest in?
  • How can you best connect with your customers, what can you do to rebuild rapport?
  • How should you make better use of LinkedIn?
  • How can you enhance your CRM during the hiatus
  • How are our customers altering their business approach?

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